Creativity or lunacy: Ramblings of a maddFounder is exactly that. Not an Acronym. We believe madd is like silly crazy, meaning that you are just so silly that you’re crazy. Yes, I know that doesn’t really explain it better, I know, I know, but the point is this. Everyone with a big idea or dream or fantasy is a little bit madd, because you have to be just silly enough to think of something so wild and great and then be crazy enough about making it happen to make it happen. That is the way I see the maddFounder.